The website Rethinkdepression.com is owned and provided by:
H. Lundbeck A/S
Company registration number: 56 75 99 13
Telephone number: + 45 3630 1311
The following describes how we handle personal data collected via the website as well as other legal information regarding our practices for this website.
As a provider of this website Lundbeck is a data controller of any personal data collected. Lundbeck is firmly committed to protecting the privacy of information we may collect from our online visitors. It is our intent to balance our legitimate business interests in collecting and using information received with the reasonable expectations of privacy from our online users.
In processing, personal data, Lundbeck will always comply with applicable legislation, including the General Data Protection Regulation (“GDPR”) and the Danish Act on Processing of Personal Data.
Personal identifiable data and purposes
General personal data:
Lundbeck collects personally identifiable data such as names, email address when this is provided voluntarily by you.
Special categories of personal data:
Generally, Lundbeck does not process special categories of personal data, unless you have provided us with such in-formation, e.g. by contacting us directly.
Your data may be processed for the following purposes:
To provide access to a specific part of our website, to provide or contact you regarding the services you have requested email notification, e.g. email alert, to carry out surveys about how to improve our service to you such as visitor feedback, to supply a reasonable level of services to our users, for complying with applicable legislation, namely within the pharmaceutical area and for other purposes directly requested by you.
The legal basis of processing of personal data
However, in most cases Lundbeck will process personal data to comply with an agreement with you (GDPR Art. 6 (1) (b)) or to fulfill a legitimate interest, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject which require protection of personal data (GDPR Art. 6 (1) (f)). A legitimate interest for Lundbeck can be the desire to improve the website, our services, examinations in relation to your inquiry, provision of services requested by you etc.
The processing of personal data relating to one of our medicinal products will most often be processed due to applicable legislation regarding pharmaceutical products, e.g. for pharmacovigilance purposes (GDPR Art. 9 (2) (i)) in case you provide us with such information. In this case we may process sensitive personal data about you.
Disclosure of personal data
Depending on which information you provide us with we may share this with third parties, including partners, collaborators, Lundbeck’s affiliates and/or authorities. For example, we will be obligated to transfer personal data to the relevant health authorities, if you provide us with information regarding side effects of one of our medicinal products.
Third party data processors
Lundbeck may choose to use data processors, e.g. hosting companies, and your personal data may then be transferred to and stored by third party specialists engaged by Lundbeck or other members of our Lundbeck Group, who will process your data on Lundbeck's behalf and assist in the provision of the content and services you request. These third party providers will be obligated by Lundbeck to safeguard the confidentiality of your data and to take adequate technical and organizational measures to protect your data against accidental or unlawful destruction, loss or alteration, unauthorized disclosure or abuse, or other unlawful processing.
Transfer of data to countries outside the EU/EEA
Your personal data is stored on Lundbeck computers/servers within the European Economic Area.
However, depending on the nature and context of the personal data we obtain via the website, your personal data may be transferred to a country outside of EU/EEA not providing an adequate level of protection. Lundbeck will ensure that such transfer(s) will be carried out in accordance with the applicable data protection legislation, including the GDPR, for example by choosing a recipient of data that adheres to the EU-US Privacy Shield (if the transfer is to the United States of America) or ensuring that the recipient enters into the EU standard contractual clauses with Lundbeck. The ”Standard Contractual Clauses” are available in several languages. You can find them here: https://ec.europa.eu/info/law/law-topic/data-protection/data-transfers-outside-eu/model-contracts-transfer-personal-data-third-countries_en .
If your personal data is transferred to other Lundbeck affiliates, the transfer will be based on the Lundbeck Intra Group Agreement set-up, as applicable from time to time. A copy hereof can be obtained by contacting Lundbeck.
Storage of Data (Data Retention)
Lundbeck will keep your personal data only for as long as reasonably necessary for the purposes for which it was collected or received or to comply with any applicable legal or ethical reporting or document retention requirements.
Lundbeck will see to that the recorded data, including your personal data, is handled carefully and protected properly following the currently applicable safety standards. Lundbeck regularly audits its system for possible vulnerabilities and attacks.
Your rights as a data subject
Lundbeck has taken all necessary and adequate steps to protect your personal data and ensure your rights as a data subject.
According to the GDPR, you have certain rights described below. Please note that limitations may apply to your ability to exercise these rights, for example, when your right to obtain the information is found to be overwritten by essential considerations of private interests.
Right of access
Right to rectification
Right to erasure (right to be forgotten)
Right to restriction
Right to data portability
The right to object
Automated individual decision-making, including profiling
If processing of your personal data is based on your consent, you may withdraw your consent at any time. Please note that this does not affect Lundbeck's processing of your personal data prior to the withdrawal of your consent.
If you want to exercise any of your rights as described above or have any question to that, please contact the Lundbeck Data Protection Officer by sending an email to email@example.com.
Lundbeck Data Protection Officer
If you have any questions regarding Lundbeck processing of personal data, please contact the Lundbeck Data Protection Officer via firstname.lastname@example.org
Filing of complaint
If your complaint is not resolved by Lundbeck to your satisfaction, you can choose to file a complaint to the Danish Data Protection Agency.
Danish Data Protection Agency (in Danish Datatilsynet)
Borgergade 28, 5
1300, København K
Telephone number: +45 33 19 32 00
Email address: email@example.com
Any questions, comments, suggestions, etc. that you may forward or transmit via the website will - to the fullest extent permitted by applicable law - become and remain the property of Lundbeck and will be treated as non-confidential, non-proprietary information that Lundbeck may use at its own discretion.
Lundbeck ensures that reasonable care is being taken to ensure that the website content is accurate and up-to-date, but all information is provided ‘as is’ and Lundbeck makes no warranties or representations of any kind as to accuracy, sequence, timeliness or completeness of the website content and may at any time at its sole discretion change or replace the information on the website and discontinue distributing the site without prior notice. The website may contain information on diseases and treatments: this information is intended for general guidance only and must never be a substitute for advice provided by a doctor or other qualified healthcare professional. To the extent permitted by mandatory law, Lundbeck shall not be liable for any direct, incidental, consequential, indirect or punitive damages arising out of access to or use of any content on this site, including viruses, regardless of the accuracy or completeness of any such content. If you suspect you have a health problem, we strongly recommend that you contact your physician.
The content of the website is subject to copyright protection and other intellectual property rights. The company names, trade names, logos and all product names are trademarks owned by Lundbeck. Any misuse of these trademarks is expressly forbidden. The content of the website may not be copied other than for personal and non-commercial use, with all copyright or other proprietary notices retained. Except as expressly provided above, it is not permitted to copy, display, download, modify, reproduce or retransmit any information on this website without the express written consent of Lundbeck.
This website is not intended or designed to attract children under the age of 18 years. We do not knowingly collect personally identifiable data from any person we know to be under the age of 18 years.
This disclaimer and the contents of this site shall be governed and interpreted by Danish law without regard to its conflict of law rules. Any dispute arising out of or in relation to this disclaimer shall, if it cannot be solved amicably, be decided exclusively by the Danish Courts in Copenhagen, Denmark.
Any changes to this document will be communicated promptly on this page. If you have any further questions regarding this document or the website in general, please do not hesitate to contact us.