This site provides tailored information, advice and resources, both for people living with depression and for the healthcare professionals responsible for their treatment.
Our ultimate goal is to inform and support people whose lives are affected by depression.
Depression affects 350 million people and is the leading cause of disability worldwide.1 The complexity of the condition calls for a collaborative approach to treatment involving patients, their family, friends, healthcare professionals and employers.
Depression is a broad mix of symptoms that affect different people in different ways.2
These symptoms can affect a persons' mood (emotional), body (physical) and mind (cognitive).3–6
Difficulty concentrating, indecisiveness, forgetfulness, difficulty planning and poor attention are common symptoms of depression that can have a serious impact on peoples’ lives and often persist after treatment.7–12
Unfortunately, these cognitive symptoms of depression are routinely overlooked.
It's time to Rethink our approach. It's time to Rethink Depression.
This website is owned and provided by:
H. Lundbeck A/S
Company registration number: 56 75 99 13
Telephone number: + 45 3630 1311
Lundbeck is firmly committed to protecting the privacy of information we may collect from our online visitors. It is our intent to balance our legitimate business interests in collecting and using information received from and about our online users with their reasonable expectations of privacy. The following describes how we handle information collected as well as our dissemination practices for this website.
Personally identifiable information and purposes
Lundbeck collects personally identifiable information such as names, addresses and email addresses when this is provided voluntarily by you or if you have given your consent.
Your data may be processed for the following purposes: to provide access to a specific part of our website, to contact you regarding the services you have requested, to provide the services you have requested, such as email notifications and orders, to carry out surveys about how to improve our service to you, such as visitor feedback, to supply a reasonable level of services to our users and for other purposes directly requested by you.
Your email address will not be shared with any third party and will be used only to provide you with clinically relevant email updates from Lundbeck about depression. You can opt-out from these emails at any time by simply emailing ‘unsubscribe’ to firstname.lastname@example.org.
Disclosures and onward transfers
Lundbeck guarantees that your personal data will not be disclosed to third parties under any circumstances without your explicit informed consent except as described in this policy.
As mentioned, Lundbeck will not share other personal information without your explicit consent unless disclosure is reasonably necessary in Lundbeck’s opinion to: enforce an agreement between you and Lundbeck; comply with legal process, including, but not limited to, civil and criminal subpoenas, court orders or other compulsory disclosures; respond to service inquiries; or protect the rights, property, or personal safety of Lundbeck, the users of the website or the public.
The information originating from the cookies will only be used by Lundbeck and our relevant partners to increase the quality of content, service and support to our visitors. Some of this information may be made public from time to time; however, it will only be in an aggregate and non-personally identifiable form, such as how many visitors the website has had. The type of information gathered includes origin of the user, type of browser, operating system and search engine used, and length of visit on the site.
Your personal data is stored on Lundbeck computers/servers within the European Economic Area and may, for the purposes described above, be shared with other members of our Group. Lundbeck and/or other members of our Group within the European Economic Area may transfer your personal data to third party processors inside the European Economic Area.
Third Party Data Processors
Lundbeck may choose to use data processors, e.g. hosting companies, and your personal data may then be transferred to and stored by third party specialists engaged by Lundbeck or other members of our Group, who will process your data on Lundbeck’s behalf (i.e. as data processors) and assist in the provision of the content and services you request. These third party providers will be obligated by Lundbeck to safeguard the confidentiality of your data and to take adequate technical and organizational measures to protect your data against (a) accidental or unlawful destruction, loss or alteration, (b) unauthorized disclosure or abuse, or (c) other unlawful processing.
Storing of Data (Data Retention)
Lundbeck will keep your personal data only for as long as reasonably necessary for the purposes for which it was collected or to comply with any applicable legal or ethical reporting or document retention requirements.
Lundbeck will see to that the recorded data, including your personal data, is handled carefully and protected properly following the currently applicable safety standards.
Lundbeck regularly audits its system for possible vulnerabilities and attacks. However, since the internet is not a 100% secure environment, Lundbeck cannot ensure or warrant the security of information you transmit to Lundbeck. Emails sent via the website are not encrypted, and Lundbeck therefore advise you not to communicate any confidential information through these means.
How can you gain access to, modify or remove information?
You have the right to be informed about the information held by Lundbeck about you, and to review and modify the information in the event your information stored by us is incorrect, and to request that we delete such information in the event your information as stored by us is incorrect.
At any time you are also entitled to recall the consent you have given with respect to Lundbeck’s use of your personal information. If you have requested to receive information from Lundbeck, e.g. newsletters etc, and do not wish to receive further information, you can easily opt out of receiving further information from us.
You can find our contact information at the top of this document.
Any questions, comments, suggestions, and so on that you may forward or transmit via the website will to the fullest extent permitted by applicable law become and remain the property of Lundbeck and will be treated as non-confidential, non-proprietary information that Lundbeck may use in any fashion and for any purpose whatsoever.
Lundbeck ensures that reasonable care is being taken to ensure that the website content is accurate and up-to-date, but all information is provided ‘as is’ and Lundbeck makes no warranties or representations of any kind as to accuracy, sequence, timeliness or completeness of the website content and may at any time at its sole discretion change or replace the information on the website and discontinue distributing the site without prior notice. The website may contain information on diseases and treatments: this information is intended for general guidance only and must never be a substitute for advice provided by a doctor or other qualified healthcare professional. To the extent permitted by mandatory law, Lundbeck shall not be liable for any direct, incidental, consequential, indirect or punitive damages arising out of access to or use of any content on this site, including viruses, regardless of the accuracy or completeness of any such content. If you suspect you have a health problem, we strongly recommend that you contact your physician.
Links to other websites
The website may contain links to third party websites. Lundbeck disclaims any control over, relationship with, or endorsement of these sites and shall not be liable for any damages or injuries arising from the content of such sites. Links to other websites are provided only as a convenience and Lundbeck encourages that you read these third party websites’ privacy statements.
Intellectual property rights
The content of the website is subject to copyright protection and other intellectual property rights. The company names, trade names, logos and all product names are trademarks owned by Lundbeck. Any misuse of these trademarks is expressly forbidden. The content of the website may not be copied other than for personal and non-commercial use, with all copyright or other proprietary notices retained. Except as expressly provided above, it is not permitted to copy, display, download, modify, reproduce or retransmit any information on this website without the express written consent of Lundbeck.
This website is not intended or designed to attract children under the age of 18 years. We do not collect personally identifiable data from any person we know to be under the age of 18 years.
Changes and questions
Governing law and venue
This disclaimer and the contents of this site shall be governed and interpreted by Danish law without regard to its conflict of law rules. Any dispute arising out of or in relation to this disclaimer shall, if it cannot be solved amicably, be decided exclusively by the Danish Courts in Copenhagen, Denmark.
Last updated March 2012
© 2012 H. Lundbeck A/S